{"id":31326,"date":"2021-03-15T15:38:26","date_gmt":"2021-03-15T15:38:26","guid":{"rendered":"https:\/\/www.sheffieldwire.co.uk\/?p=31326"},"modified":"2021-03-15T15:38:26","modified_gmt":"2021-03-15T15:38:26","slug":"sheffield-dads-targeted-in-safer-sleep-week-campaign","status":"publish","type":"post","link":"https:\/\/sheffieldwire.co.uk\/index.php\/2021\/03\/15\/sheffield-dads-targeted-in-safer-sleep-week-campaign\/","title":{"rendered":"Sheffield Dads targeted in Safer Sleep Week campaign"},"content":{"rendered":"

This year’s national Safer Sleep Week campaign (15-21 March) targets new and expectant dads, as a survey shows less than a third are shown how to safely sleep their baby and lower the risk of sudden infant death syndrome.<\/p>\n

Sudden infant death syndrome (SIDS) is the sudden and unexpected death of a baby where no cause is found. Launched by The Lullaby Trust, Safer Sleep Week offers families potentially life-saving advice for sleeping their infants. It is supported by and promoted in Sheffield by the Baby Basics<\/a> charity as part of their Baby Safe campaign<\/a> in partnership with the NHS.<\/p>\n

\"\"Sheffield City Council have expressed their support for the campaign.<\/p>\n

Stephen Green, a Senior Parenting Practitioner at Sheffield City Council and Baby Safe Champion, said: \u201cThere is so much to learn as a new parent that it can be overwhelming.<\/p>\n

“By following safer sleep guidance for every sleep, parents can be reassured they are doing everything they can to reduce the risk of sudden infant death syndrome.<\/p>\n

“It\u2019s really important that dads have access to all of this advice too, as consistency is so important for babies.<\/p>\n

“In our parenting programmes, available through Sheffield Parenting Hub, we try to be as inclusive as possible to make sure that dads and male carers are getting all the help and support they need.\u201d<\/p>\n

In Sheffield, new or expectant parents can contact their\u00a0local Family Centre<\/a> for support and advice on safer sleeping. Every Moses Basket or Cot given out by Baby Basics Sheffield always has a new mattress provided to help with safer sleep.<\/p>\n

\n

Today marks the start of #safersleepweek<\/a>
\nEvery Moses Basket or Cot we give out always has a NEW mattress provided to help with safer sleep.
\nEvery child deserves a safe space to sleep \ud83e\udd70 @LullabyTrust<\/a> pic.twitter.com\/BTuaVx39ye<\/a><\/p>\n

\u2014 Baby Basics (@BabyBasicsUK) March 15, 2021<\/a><\/p><\/blockquote>\n